Simplot, Agri-Trend form data venture 
by admin
Published: July 9,2009
Time posted: 1:00 am
The J. R. Simplot Co., Boise, and Agri-Trend Data Corp., of Red Deer, Alberta, have created joint-venture company U.S. Agri-Data Solutions LLC to deliver the proprietary Agri-Data Solution Netware Platform to U.S. agricultural producers and processors.
The new company will market and deploy the agricultural data management system to growers, food processors, and other agricultural applications in the U.S. The fee-based data management platform has been used extensively in Canada for the past 10 years and has been customized and tested for U.S. cropping systems and patterns for the past two growing seasons.
Agri-Data Solution allows growers to integrate their data into a single management system and transmit specific farming data to crop advisers, banks, processors and others who are interested in a particular crop or field, according to a Simplot release. The system also can be used for documenting carbon sequestration activities, and can be used by agricultural processors for contract compliance and to document land-applied processed water.
In addition to data management, the program will provide documentation that will increasingly be required of growers.
J.R. Simplot’s CEO-elect Bill Whitacre said the new partnership is the starting point for track and traceable food / feed systems as well as demonstrating good agricultural practices.
“The foundation for demonstrating good stewardship and sustainable farming practices begins at the field level with on-the-ground data management and documentation,” he said. “We’ve been developing this concept for several years and today it is a working reality.”
Whitacre said the technology has wide applications beyond the Simplot Co. “We felt that by creating a separate and stand-alone company, we could maintain data privacy and make this platform available to the entire agricultural industry.”
Agri-Trend CEO Robert Saik said the netware platform and its related components have been used on millions of acres of farmland in Canada following an extensive testing period.
Terms of the transaction were not disclosed.

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