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Plaintiffs sue over ‘all natural’ claims (access required)

by Correy Stephenson

Published: April 23,2012

Tags: Ben & Jerry's, ConAgra, Federal Trade Commission, Food and Drug Administration, Frito-Lay, Kashi, Snapple, Trader Joes

A number of recent lawsuits allege that companies are falsely advertising their products as “all natural” or “100 percent” natural when they in fact contain synthetic ingredients or genetically modified organisms. Defendants include major brands such as Ben & Jerry’s, ConAgra, Frito-Lay, Kashi, Naked Juice, Snapple and Trader Joe’s. “These cases are being filed every day,” said ...
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