Deborah Cavanagh has joined Coldwater Creek as senior vice president and chief marketing officer, effective Sept. 16.
In this role, Cavanagh will lead Coldwater Creek’s multi-channel brand marketing and creative services.
Cavanagh has experience as a marketing executive with a track record of driving growth. She most recently worked as senior vice president for brand marketing at Loft, where she led the repositioning of Loft as a differentiated brand from Ann Taylor Loft. Before that, she was associate publisher for creative services at Vogue. She has held marketing leadership roles at industry-leading media brands including Harper’s Bazaar, Men’s Health, Condé Nast Traveler and Self.