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Home / Biz Blog / Social media compliance: What companies need to know (access required)

Social media compliance: What companies need to know (access required)

In April 2012, Nordstrom Rack hosted a Tweetup, providing Boise’s social media influencers with $50 gift cards in exchange for them tweeting about the store in advance of its opening. In such a situation, the Federal Trade Commission Act requires advertisers to inform social media users that they must disclose that they are being paid ...

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