DaviesMoore has hired Tanya Vaughan and Jay Bowen to launch a new, full-service digital marketing division at the firm.
Vaughan will work as vice president of digital strategies. She has 15 years of digital marketing experience. She has spoken at marketing conferences including Search Engine Strategies, PubCon, eTail and StartupTV. She served on the board for the Search Engine Marketing Professional Organization, was a member of the Google Tech Council and earned Accomplished Under 40 recognition by Idaho Business Review. She earned her bachelor’s degree in finance and her Master of Business Administration from Boise State University.
Bowen will work as director of digital content. She has been working in marketing and advertising for 17 years, starting as a radio disc jockey and music manager in South Africa. She has worked for brands including British Telecom, Yell.com, BMW, HSBC, Nike, CenturyLink, Schlage and DHL. She earned her marketing degree from the London School of Marketing.