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Phil Morrow opens camera equipment rental company

Phil MorrowPhil Morrow has opened Idaho’s first camera equipment rental company, Whole Brain Photo. Whole Brain Photo rents camera bodies, lenses, flashes and audio equipment to professional photographers, along with consumer point-and-shoot cameras. The new company also offers photography lessons and professional services.

Morrow has more than a decade of experience in visual media, including broadcast television news, digital media production and photography. He holds a BA  in mass communication and journalism and a cinema and digital media studies certificate from Boise State University.

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