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It’s official: Purple is the color of the year (access required)

While orange may be the new black, purple is the "official" color of the year according to color coding firm Pantone. And firms are tapping this blend of red and blue with products and flowers during and beyond Valentine's Day. 1-800-Flowers.com, for instance, has unveiled a special purple collection in keeping with the 2018 color of the year ...

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