Curt Asmussen has been named managing director of Obie Hospitality, a new role for the growing Eugene, Oregon-based company. He will be based out of Boise. Asmussen has 15 years of hospitality experience and previously served as the general manager at The Inn at 500 in Boise, an Obie hotel that opened in 2017. Prior to that, he worked as the director of sales. He holds a degree in marketing and advertising from the University of Illinois at Urbana-Champaign.