Quantcast
Home (page 932)

Author Archives: IBR Staff

Conference to teach business leaders to 'be your own media' (access required)

IBR STAFF REPORT Be Your Own Media, a marketing conference planned for March 16 at the Boise State University TECenter at the BSU West Campus in Nampa, will offer insights on how to use new technologies to reach customers. The ...

Read More »

Translating tech terms (IBR Focus) (access required)

Blog – Short for Web logs, blogs are online journals with frequently updated entries and are posted on the Internet for the public to read. They may be news-oriented or informational in scope or contain the blogger’s personal musings. Digital ...

Read More »

Creative director answers questions about advertising (IBR Focus) (access required)

Editor’s note: Ernie Monroe is the creative director at Davies Rourke Marketing Communications in Boise. He has worked in advertising for 30 years and had the following to say about his industry. Q. When should a business consider using an ...

Read More »

Advertising statistics (IBR Focus) (access required)

&#149 The average consumer is exposed to 3,000 to 5,000 ads per day. Advertisers expect consumers to remember 1 percent of them. (Seth Godin, Permission Marketing, 1999) &#149 When consumers record and watch programs on digital video recorders, such as ...

Read More »

IBR announces recipients of Accomplished Under 40 honors (access required)

The Idaho Business Review has released the names of its 2006 Accomplished Under 40 recipients. This will be the seventh year the weekly newspaper has honored young, dynamic leaders from across the state. Winners were selected from a list of ...

Read More »

Larger Idaho Banking Co. HQ, new building, slated at Riverside in GC (access required)

IBR STAFF REPORT A headquarters expansion for Idaho Banking Co. and construction of a multi-tenant building are among projects under way at Riverside Office Park, Garden City. Developers Ron Sali and Dave Evans said the bank would be Riverside’s largest ...

Read More »

California manufacturer heading to Burley (access required)

IBR STAFF REPORT Mulholland Positioning Systems Inc. plans to move from Santa Paula, Calif., to Burley this spring, and hire 35 to 50 employees over the next two years. MPS will lease most of the vacant former King’s discount department ...

Read More »

HP offers technology grants (access required)

Hewlett-Packard plans to give wireless technology packages worth $17,000 to as many as 100 nonprofit organizations. Organizations in areas where Hewlett-Packard has significant operations, such as Boise, will be given special preference for the grants. The Technology for Community Grant ...

Read More »

Nampa pays $8,000 in software settlement (access required)

IBR STAFF REPORT The City of Nampa, which was recently audited for possible software piracy violations, announced last week that the audit found only one software program that was not properly licensed. The Business Software Alliance, a software piracy watchdog ...

Read More »

Apartment vacancy drops in Jan. quarter (access required)

IBR STAFF REPORT Apartment vacancy dropped to 7 percent in Ada County in the quarter ended in late January, from 8.5 percent a year earlier, a recent Ada Real Estate Surveys report said. Average monthly rent increased by two cents ...

Read More »