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Las Vegas-based Dollar Loan Center is the new sponsor for the Broncos. (Photo: Dollar Loan Center)
Short-term loan center becomes Broncos’ sponsor
Marc Lutz//October 13, 2023//
Boise State Athletics has a new sponsor partner that will span multiple years.
Dollar Loan Center, a Las Vegas-based short-term lending company, it will be the “official short-term lender of the Broncos.”
The lender, which began in Nevada 25 years ago, has more than 50 locations in Nevada, Utah and Idaho, with online lending available in Oklahoma and Wisconsin.
Along with the sponsorship, Dollar Loan Center will be opening seven branches in Boise, with the main state branch opening Oct. 18 at 10484 W. Emerald Street, dubbed the “Emerald” location.
The multi-year sponsorship will include a presence at Bronco Athletics sporting events and hosting opportunities for “special activations” at Bronco home games, as reported in a release.
“We are thrilled to welcome Dollar Loan Center on board as a corporate partner and as new members of the Boise community,” said Landon Day, vice president and general manager of Bronco Sports Properties. “We look forward to collaborating with their team across various Bronco sports this season and beyond.”
Chuck Brennan, founder and chief executive officer of Dollar Loan Center expressed pride over the partnership.
“We are committed to giving back and supporting the local communities where we do business,” he said in a statement. “We are extremely proud to partner with the athletics department and be a part of the Bronco Nation.”
