Karen Early, the former director of corporate communications at Blue Cross of Idaho, has been appointed the new director of marketing at the Montana Health CO-OP, which plans to offer health insurance in Idaho. In her new position, she will be leading the marketing and communications effort s for the CO-OP in Montana and Idaho.
The Montana CO-OP opened this year as an entirely new health insurance company, owned by its members. It offers health insurance coverage through the Montana Exchange, and plans to offer coverage through the Idaho Exchange, Your Health Idaho, later this year.
Early is a long-time health communications professional, working for Highmark BlueCross BlueShield Pennsylvania and Empire BlueCross BlueShield in New York City before moving to Idaho. She had been director of corporate communications at Blue Cross of Idaho since 2006.
Early has a BA in philosophy from Georgetown University and an MBA from Penn State University. She is accredited in public relations from the Public Relations Society of America, and has been a national Silver Anvil public relations judge for more than 15 years.