Trista Noble

Trista Noble started her banking career as a teller in 2010, recruited by a friend while attending college, because she liked getting to know people and helping them find their footing financially.
Fifteen years later, the approach has not changed. The title has.
Noble, who serves as vice president and Moscow branch manager at Zions Bank, has risen from that first teller window through lead teller, relationship banker and branch manager positions, a trajectory she credits not to ambition in the abstract but to a consistent, deliberate focus on the person in front of her.
“I was drawn to the industry because I enjoy getting to know people, discovering their needs in a natural way, and helping them develop financial stability,” she said.
Her branch consistently earns client satisfaction scores above 90%. In a recent survey, every client who responded said they would recommend Zions Bank to friends and family. That number reflects a culture Noble has built intentionally through hiring, training and mentoring a team she describes as her most meaningful professional investment.
When she first took the branch manager role at Zions, she inherited a team that quickly reshuffled; one employee returned to school, two moved out of state. She rebuilt the team from scratch while simultaneously expanding her own responsibilities. The employees she hired remain with the bank more than a year later.
Gary Wold, Noble’s branch service manager, described what that mentorship has meant in practice.
“Trista has helped mentor and empower me by providing a vast knowledge of banking and an infinite supply of patience,” Wold said. “Her mentorship helped me learn about retail lending and successfully help numerous clients obtain financing. Trista’s efforts have given me the confidence to grow in my role.”
Noble’s community involvement in Moscow and Latah County includes volunteering with Palouse Habitat for Humanity for more than a decade, working build sites and serving on the fundraising committee. Her direct contributions have helped raise more than $10,000 individually and she has been part of efforts that generate more than $200,000 at the organization’s annual event, a bar that has never dropped, even through the disruptions of the pandemic. She has also applied her creative skills to help the organization improve its marketing and branding, including hand-making stencils for signage and producing a cake at one fundraiser that prompted a single table to donate $8,000.
She volunteers with United Way Moscow/Latah County on monthly food distributions, helping feed 290 families at Christmas alongside one of her tellers. As the organization’s former board secretary, she advocated for opening its previously invitation-only fundraising gala to the public, which led to raising roughly $10,000 more than the prior year.
Noble has managed all of this while living with type 1 diabetes since age 7, a condition that requires constant management and has taught her to be proactive and resilient in ways that carry over into every other part of her life.
“I’ve learned to overcome this challenge by being proactive, resilient and prioritizing self-care,” she said. “Even when I’m busy at work, I’ve learned to pay attention to symptoms and take action.”
She credits her late grandmother, with whom she lived as a caregiver during college, as the most formative influence in her life.
“My grandmother taught me that I can reach any goal I set for myself,” Noble said. “Many of the important life decisions I have made were based on the strength I inherited from her.”
Noble has built her career through more than a decade of applied experience, mentorship within Zions Bank and a philosophy she leads by every day: Approach everyone with compassion, assume positive intent, and believe that kindness, offered consistently, gives hope to the people around you.